Once you've enjoyed some success with your digital media business and generated some significant revenue there are some people that would like to launch a more traditional business venture. By "traditional" I mean opening a storefront, manufacturing a product, developing technology, starting a professional services corporation, opening an entertainment venue, or countless other business ventures.
These days the traditional business model isn't always the most sought after path, especially if you have built a successful online enterprise. Huge expenses such as inventory, liability insurance, rent, property taxes, permits, payroll, employee health insurance benefits, and much more are not issues that most digital media businesses have to really worry about. But sometimes if you want to go big you'll need to take on the additional risks of increased overhead and liability.
Some common examples of more traditional business models that I've seen digital media influencers successfully grow include clothing lines, dietary supplements, exercise equipment, baked goods line, bakeries, restaurants, agencies, and gyms. But there are certainly no restrictions to what type of industry or business setup that you could successfully execute.
But the good news is that you're not just starting your business from scratch. You have several advantages that will give you an edge on the competition. Your website development, search engine optimization, social media marketing, and content production skills are strong so you'll have a digital advertising army at your side ready to go right off the bat. You already have a strong following and customer base to utilize. You'll also have some powerful connections that you've made with your online business that could end up resulting in initial customers, testimonials, or strategic partners.
You'll need all the help you can get when you take on a riskier business venture but your bootstrap business digital marketing skills will serve you well.
I hope you enjoyed this post about leveraging your media marketing expertise to launch a more traditional business enterprise with digital advantages.
Interested in more articles about starting a new business?
Read My Posts:
- 5 Steps To Effectively Market Your New Business
- 5 Lessons Learned From The BEST Startups
Published by Michael J Schiemer
Owner of Bootstrap Business
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