Fellow bootstrapping business professionals: Snapchat is all the rage these days. A younger generation has transitioned away from "boring" Twitter and even "old people" social media leader Facebook (now that their parents and grandparents use it daily). All of the ads on these platforms certainly haven't helped either. Snapchat on the other hand is simple, fun, less commercialized, and has far less text to get in your way. A picture is worth a thousand words after all... so a Snapchat video might be worth 10,000! And like social media platform Pinterest , it's most likely heading for a multi-billion dollar IPO this year! ( Update : It's recent IPO values the company at around a staggering $25 Billion ). That means it's here to stay so you need to stop ignoring it and get on board. Despite the incredible business potential available on a free platform with millions of users, chances are you aren't a Snapchat marketing superstar... yet. You mos...